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Google Analytics

Google Analytics

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M

Matomo

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Switch from Google Analytics to Matomo

A complete step-by-step guide to migrate your data and workflow to an EU-hosted alternative.

Medium Migration1-2 daysGDPR Compliant
Your progress0 of 7 steps completed

Use the Admin → Data Export → BigQuery linking for raw data or Reports → Export for CSV, PDF, or Google Sheets. Visit Google Analytics's official help center for detailed instructions on exporting data. [Check official docs for current steps]

Tips

  • Consider using BigQuery for raw data exports if needed.

Additional Resources

Frequently Asked Questions

Will I lose my data when switching from Google Analytics?

No, most services allow you to export your data before closing your account. Follow the steps in our migration guide to safely transfer all your data to Matomo.

Is Matomo really more private than Google Analytics?

Yes, EU-based services like Matomo must comply with GDPR, which provides stronger privacy protections. Your data won't be subject to US surveillance laws like the CLOUD Act.

Can I use both services during the transition?

Absolutely! We recommend running both services in parallel during the transition period to ensure everything is set up correctly before fully switching over.

What if I need help during migration?

Most EU alternatives offer customer support and migration assistance. Check Matomo's website for their support options, or reach out to their team directly.