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HubSpot vs Pipedrive: The Data Privacy Decision

Explore how US-based HubSpot and Estonia's Pipedrive prioritize your CRM security. Discover the best fit for your business's privacy needs today.

Last updated: February 1, 2026•Reviewed by Built in EU Team

Should You Switch to Pipedrive?

What You Gain

Enhanced data privacy and security with full GDPR compliance.

Privacy advantage
Trade-offs

Fewer marketing and service features compared to HubSpot.

HubSpot has more features
Bottom Line

Switch if privacy is a priority; stay if you need extensive features.

At a Glance

Data Location
🇺🇸US

US data laws

🇪🇪EE

GDPR protected

Pricing

HubSpot

freemium

Pipedrive

paid

Migration
Hard difficulty~2-3 days

Privacy & Compliance Comparison

Critical data sovereignty factors at a glance

CriteriaHubSpotPipedrive
Server Location
US (AWS), EU (optional)EU
GDPR Compliance
Partial (SCCs)Full
Open Source
E2E Encryption
OptionalOptional
Data Portability
Full exportFull export

CLOUD Act Notice

HubSpot is a US company and must comply with CLOUD Act data requests, even for data stored in EU data centers. Pipedrive is not subject to US jurisdiction.

Switching from
HubSpot logo

HubSpot

🇺🇸

HubSpot Inc.

VS
Switching to
Pipedrive logo

Pipedrive

🇪🇪

Pipedrive OÜ

US Data Storage

Data subject to US CLOUD Act and may be accessed by US authorities

EU Data Protection

Data protected under GDPR with EU-only data residency

Certifications & Compliance

No certifications listed

GDPR Compliant
EU-Based
ISO 27001
SOC 2

Reasons to Switch

  • ✓Pipedrive's visual pipeline allows for easy deal tracking and management.
  • ✓Email integration in Pipedrive supports tracking and scheduling directly.
  • ✓Pipedrive offers automation features to reduce manual tasks by 30%.
  • ✓GDPR compliance is guaranteed with EU-based servers for data privacy.

Things to Consider

  • !Migrating data from HubSpot to Pipedrive can be time-consuming.
  • !Pipedrive lacks some advanced marketing tools found in HubSpot.
  • !Learning Pipedrive's interface may require additional training for users.
Migration difficulty:
Hard
~2-3 days

Migration Overview

Full guide
Difficulty
Hard
Time Estimate
~2-3 days

Depends on data size and complexity

Quick Steps

1

Plan migration timeline and backup all data

2

Set up Pipedrive with custom configuration

3

Migrate in phases, test thoroughly at each step

Other alternatives to HubSpot

Ready to make the switch?

Start using Pipedrive today and take control of your data privacy.