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Amazon vs John Lewis: Is EU Data Privacy the Safer Choice?

Explore how UK-based John Lewis offers enhanced data protection compared to Amazon for your food & beverage needs. Ensure your privacy across borders today.

Last updated: February 2, 2026Reviewed by Built in EU Team

Should You Switch to John Lewis?

What You Gain

Gain ethical sourcing, transparency, and full GDPR protection.

Privacy advantage
Trade-offs

Limited product selection compared to Amazon.

Amazon has more features
Bottom Line

Switch if privacy and ethical sourcing are priorities over product variety.

At a Glance

Data Location
🇺🇸US

US data laws

🇪🇺EU

GDPR protected

Pricing

Amazon

freemium

John Lewis

paid

Migration
Medium difficulty

Privacy & Compliance Comparison

Critical data sovereignty factors at a glance

CriteriaAmazonJohn Lewis
Server Location
US (AWS), EU (optional)EU
GDPR Compliance
Partial (SCCs)Full
Open Source
E2E Encryption
OptionalOptional
Data Portability
PartialPartial

CLOUD Act Notice

Amazon is a US company and must comply with CLOUD Act data requests, even for data stored in EU data centers. John Lewis is not subject to US jurisdiction.

Switching from
Amazon logo

Amazon

🇺🇸

Amazon

VS
Switching to
John Lewis logo

John Lewis

🇪🇺

John Lewis

US Data Storage

Data subject to US CLOUD Act and may be accessed by US authorities

EU Data Protection

Data protected under GDPR with EU-only data residency

Certifications & Compliance

No certifications listed

No certifications listed

Reasons to Switch

  • John Lewis offers sustainably sourced ingredients for food products.
  • In-house quality control ensures higher product standards at John Lewis.
  • Traceable supply chain provides transparency on product origins.
  • GDPR compliance ensures better handling of your personal data.

Things to Consider

  • !Limited product range compared to Amazon's vast selection.
  • !Migration may require time to set up new accounts and preferences.
  • !Learning curve for navigating John Lewis' website and services.
Migration difficulty:
Medium

Migration Overview

Difficulty
Medium

Quick Steps

1

Create John Lewis account and configure settings

2

Export and prepare data from Amazon

3

Import data, test integrations, and migrate users

Note: Switching may require adjustment to different product offerings and shopping experiences.

Other alternatives to Amazon

Ready to make the switch?

Start using John Lewis today and take control of your data privacy.