Hotjar vs Matomo

A detailed comparison to help you decide if Matomo is the right EU alternative for your needs.

Switching from
Hotjar logo

Hotjar

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Contentsquare

VS
Switching to
Matomo logo

Matomo

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Detailed feature comparison coming soon.

Reasons to Switch

  • βœ“Matomo is fully compliant with GDPR, allowing for better data protection and privacy for users in the EU, which can enhance trust and credibility with your audience.
  • βœ“As an open-source solution, Matomo allows for greater customization and flexibility, enabling you to tailor the analytics to your specific needs without being locked into a proprietary system.
  • βœ“Matomo can be self-hosted, giving you complete control over your data and eliminating concerns about data being stored on US servers, which may be subject to different privacy regulations.

Things to Consider

  • !Switching to Matomo may require a significant migration effort, including data transfer and setting up the self-hosted environment, which could lead to downtime or data loss if not managed properly.
  • !Matomo may have a steeper learning curve compared to Hotjar, particularly for teams unfamiliar with self-hosting and open-source software, potentially leading to initial productivity losses.
Migration difficulty:
Medium
~2-3 hours

Quick Summary

Privacy Winner

MatomoEU-based

Data protected under GDPR with EU-only storage.

Pricing

HotjarContact
Matomofree

Migration Effort

Medium

Estimated time: 2-3 hours

View migration guide

Other alternatives to Hotjar

Ready to make the switch?

Start using Matomo today and take control of your data privacy.