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Mailchimp vs EmailLabs: Is EU Email Tracking More Secure?

Explore how EmailLabs from the EU offers enhanced email tracking protection over US-based Mailchimp, prioritizing your privacy and security in today's digital landscape.

Last updated: February 19, 2026Reviewed by Built in EU Team

Should You Switch to EmailLabs?

What You Gain

Enhanced privacy with EU servers and full GDPR compliance

Privacy advantage
Trade-offs

Lacks advanced campaign tools and integrations of Mailchimp

Mailchimp has more features
Bottom Line

Switch if privacy is priority; stay for advanced features and tools

At a Glance

Data Location
🇺🇸US

US data laws

🇪🇺EU

GDPR protected

Pricing

Mailchimp

Contact

EmailLabs

contact

Migration
Medium difficulty~2-4 hours

Privacy & Compliance Comparison

Critical data sovereignty factors at a glance

CriteriaMailchimpEmailLabs
Server Location
US (AWS), EU (optional)EU
GDPR Compliance
Partial (SCCs)Full
Open Source
E2E Encryption
OptionalUnknown
Data Portability
Full exportUnknown

CLOUD Act Notice

Mailchimp is a US company and must comply with CLOUD Act data requests, even for data stored in EU data centers. EmailLabs is not subject to US jurisdiction.

Switching from
Mailchimp logo

Mailchimp

🇺🇸

Intuit

VS
Switching to
E

EmailLabs

🇪🇺

US Data Storage

Data subject to US CLOUD Act and may be accessed by US authorities

EU Data Protection

Data protected under GDPR with EU-only data residency

Certifications & Compliance

No certifications listed

EU-hosted
GDPR Compliant

Reasons to Switch

  • EU server ensures data stays within GDPR jurisdiction
  • EmailLabs specializes in transactional emails from Poland
  • Full GDPR compliance with EU-hosted data
  • Potentially lower latency for EU-based recipients

Things to Consider

  • !Lacks Mailchimp's social media ad management
  • !Migration may require significant time and effort
  • !Unknown company may lack Mailchimp's support resources
Migration difficulty:
Medium
~2-4 hours

Migration Overview

Full guide
Difficulty
Medium
Time Estimate
~2-4 hours

Depends on data size and complexity

Quick Steps

1

Create EmailLabs account and configure settings

2

Export and prepare data from Mailchimp

3

Import data, test integrations, and migrate users

Note: Unknown

Other alternatives to Mailchimp

Ready to make the switch?

Start using EmailLabs today and take control of your data privacy.